EMOTIONAL CONNECTION : GAGA product branding interacts with its consumer audience through design, logo, and messaging. Proper branding triggers an emotional connection in consumers that can last throughout the life of a product. Product Branding is not only for products, it's for services as well. In this age of fierce marketing tactics and brand clutter, proper branding has attained a prime position in a company's success in the marketplace.
RESEARCH : GAGA specializes in audiovisual branding through brand strategy and research. Everything we do is based on a strategic and engaging process that will help to create, renew or strengthen your brand. Our efforts are focused on understanding your needs and familiarizing ourselves with your landscape. By utilizing methods of discovery, definition, development and deployment, we deliver individualized creative solutions that will meet your needs.
LOGO DESIGN : A product or company brand logo is typically the first piece of graphics a consumer will see. It is the quality of your graphics that serve as the first introduction for many, and will dictate whether your brand is worth delving into. A logo can be a piece of graphics or text used as a company's symbol or corporate identity. On the Web, logos play an even more vital role and often serve as the main graphic heading or the visual center of an entire web site design.
PROCESS : GAGA will engage new media, licensing and social media, where a brands "message" is communicated via products following a real audience. GAGA will then stylize your brand to meet and expand your true demographic implementing tested life style campaigns.